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Are NGOs up to the reputation challenge?

January 2017

Even as agents of change, attention must be focused on effective reputation management

10 million! That is the estimated number of non-governmental organisations (NGOs) worldwide (source: The Global Journal). Imagine: as a country, they would form the fifth largest economy in the world. In Europe, 147,000 registered public-benefit foundations deliver combined annual expenditures of nearly 60 billion euro.

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